Marketing Your Business - Marketing Strategies for Business Owners

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Marketing Your Business - Marketing Strategies for Business Owners

Marketing Your Business - Marketing Strategies for Business Owners

Tvůrce: Stu McLaren

Marketing Your Business is a podcast dedicated to all things marketing. It's a behind-the-scenes look at the marketing tactics and strategies that lead to a loyal following, growing sales, and a business that gives you more freedom in your everyday life. Each episode is packed with takeaways to hel...

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Nedávné epizody

238 epizod
237: Experience This - The Marketing Strategy Nobody Can Copy

237: Experience This - The Marketing Strategy Nobody Can Copy

If your marketing feels like it's not cutting through the noise right now, this episode is going to open your eyes. I just got back from a family trip...

2026-03-20 11:00:00 17:23
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236: 3 Lessons From a Public Fued

236: 3 Lessons From a Public Fued

Two of the most respected marketers in our industry just had a very public falling out -- all because of a single AI-generated image. And it raised a...

2026-03-18 11:00:00 12:18
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235: 30 Years of Marketing in One Conversation (Dean Graziosi)

235: 30 Years of Marketing in One Conversation (Dean Graziosi)

Dean Graziosi expected 300,000 people at his AI Advantage Summit. 683,000 showed up. 78% had never heard of him before. Here's the 3-day framework he...

2026-03-16 11:00:00 35:09
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234: Why I Wrestled a Sumo Wrestler (And What It Taught Me About Funnels)

234: Why I Wrestled a Sumo Wrestler (And What It Taught Me About Funnels)

What if you could turn one Instagram Reel into actual sales, without ever sending someone to a landing page? About a year ago, I started tracking our...

2026-03-13 11:00:00 16:03
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233: Japan Cracked Me Wide Open (What That Means For Your Marketing)

233: Japan Cracked Me Wide Open (What That Means For Your Marketing)

I'm standing in one of the busiest subway stations in the world: Tokyo, rush hour, millions of people moving around me, and I don't speak a word of Ja...

2026-03-11 11:00:00 13:05
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232: She Launched a Membership Before Building It (Here's What Happened) - Krystal Schouten

232: She Launched a Membership Before Building It (Here's What Happened) - Krystal Schouten

Krystal Schouten launched her membership before anything was built—and it worked. She helps women stop peeing their pants (yes, really), and in this e...

2026-03-09 12:00:00 33:13
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231: 4 Small Changes That Nearly Doubled Our Opt-In Rate

231: 4 Small Changes That Nearly Doubled Our Opt-In Rate

What if four small changes to a single page could nearly double your conversion rate and cut your lead costs in half? That's exactly what happened whe...

2026-03-06 12:00:00 12:53
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230: Why Most Webinars Fail (It's Not What You Think)

230: Why Most Webinars Fail (It's Not What You Think)

My client Lisa came to me and said, "Stu, I am terrible at selling." She wanted to revamp her entire webinar presentation. But when we broke down the...

2026-03-04 12:00:00 14:19
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229: Writing Secret Behind 4 Million Books Sold (It's Not What You Think) - Jay Papasan

229: Writing Secret Behind 4 Million Books Sold (It's Not What You Think) - Jay Papasan

The ONE Thing has sold 4 million copies and is translated into 44 languages. It's written at a 5th grade level. Jay Papasan reveals why simplicity bea...

2026-03-02 12:00:00 32:15
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228: The Instagram Growth Playbook That Changed Everything

228: The Instagram Growth Playbook That Changed Everything

I've been producing Instagram content for a long time and we haven't seen that much growth. Some posts would hit, most wouldn't, and I had no idea why...

2026-02-27 12:00:00 16:43
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227: 3 Marketing Lessons the Olympics Just Taught Us

227: 3 Marketing Lessons the Olympics Just Taught Us

Canada vs. USA for hockey gold. The whole country stopped. Schools turned on projectors, churches delayed services, restaurants opened two hours early...

2026-02-25 12:00:00 19:24
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226: One YouTube Comment Built Her a 400K Subscriber Business - Alex Cattoni

226: One YouTube Comment Built Her a 400K Subscriber Business - Alex Cattoni

Alex Cattoni was 6 videos in when she got her first comment. She made one video based on that comment - and it exploded her channel to 400K subscriber...

2026-02-23 12:00:00 26:32
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225: More Content Won't Save Your Membership (THIS Will)

225: More Content Won't Save Your Membership (THIS Will)

Your members aren't leaving because you're not giving enough. They're leaving because they feel lost, alone, or like nothing is working. Here's how to...

2026-02-20 12:00:00 11:14
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224: The #1 AI Mistake Killing Your Content (And How to Fix It)

224: The #1 AI Mistake Killing Your Content (And How to Fix It)

Someone I admire dismissed my advice because it sounded like AI wrote it. The worst part? He was right. Here's how I fixed it.
I'd built all the...

2026-02-18 12:00:00 12:39
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223: She 12X'd Click Through Rates in 4 Calls (Here's How) - McCall Jones

223: She 12X'd Click Through Rates in 4 Calls (Here's How) - McCall Jones

Most people become a different person on camera: stiff, awkward, forgettable. McCall Jones has helped thousands fix this (including Russell Brunson......

2026-02-16 12:00:00 37:14
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222: How I Save 15 Hours a Week With AI Skills

222: How I Save 15 Hours a Week With AI Skills

Most people are using AI wrong. They're asking it to do things from scratch every single time. It's like a glorified Google search. And that is exhaus...

2026-02-13 12:00:00 13:58
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From Viral Reels to Revenue: The 4-Step System

From Viral Reels to Revenue: The 4-Step System

You know what drives me crazy? Watching someone get a million views on a reel and then nothing. No funnel, no offer, no way to move that attention int...

2026-02-11 12:00:00 11:59
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220: The Billion Dollar Creator Strategy (From Kit's Founder) - Nathan Barry

220: The Billion Dollar Creator Strategy (From Kit's Founder) - Nathan Barry

Nathan Barry went from a $63,000 salary to building Kit (formerly ConvertKit) - now powering newsletters for Tom Brady, Matthew McConaughey, and tens...

2026-02-09 12:00:00 38:47
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219: Why Raising Your Price Helps You Sell More

219: Why Raising Your Price Helps You Sell More

Most people think raising your price means fewer sales. But what if the opposite is true?
We had a $300 program that was doing okay. Beginners k...

2026-02-06 12:00:00 12:13
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218: How I Escaped 4 Years of Burnout (And Got My Creativity Back)

218: How I Escaped 4 Years of Burnout (And Got My Creativity Back)

After 216 episodes, I vanished for 4 and a half years. No warning. No goodbye. Just silence.
Today I'm sharing why that happened and the 3 thing...

2026-02-04 16:59:00 23:30
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How He Built 1M Followers in 6 Months (Exact Strategy) - Sam Demma

How He Built 1M Followers in 6 Months (Exact Strategy) - Sam Demma

At 17, three knee injuries ended Sam Demma's dream of playing professional soccer. He felt like he had "wasted his entire life."
Today? 1 millio...

2026-02-02 12:00:00 33:07
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216: 3 Hacks To Creating Massive Momentum With Your Membership Site

216: 3 Hacks To Creating Massive Momentum With Your Membership Site

If you've ever sat on an idea waiting for the "perfect time" to launch, listen to this episode. You'll hear 3 hacks to help you build massive momentum...

2021-04-28 14:22:54 34:41
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215: But I Wouldn't Pay For That

215: But I Wouldn't Pay For That

In this episode, I'm talking to you about pricing. How do you price your products or services, programs or memberships, courses, and all the other thi...

2021-04-07 11:00:00 18:55
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214: A Powerful Strategy For People Who Didn't Buy

214: A Powerful Strategy For People Who Didn't Buy

When we do a promotion, we've always got those who buy and those who don't. What do you do with those who don't buy? In this episode, I'm going to bre...

2021-03-22 10:00:00 13:57
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213: The Membership that Created Tremendous Opportunity

213: The Membership that Created Tremendous Opportunity

In this episode I'm joined by Trupti Karjinni, who has done some phenomenal things in the last nine months with her membership. In this interview, she...

2021-03-05 11:00:00 25:55
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212: What To Do When You Don't Like What You're Doing

212: What To Do When You Don't Like What You're Doing

Recently someone in our community decided to close down a successful business because it felt out of alignment with what she wanted to do. In this epi...

2021-03-01 11:00:00 21:30
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211: My Process For Writing Sales Copy

211: My Process For Writing Sales Copy

You can have the greatest product in the world, but if you can't communicate the value of it, nobody's gonna buy. In this episode, I'm going to walk y...

2021-02-26 11:00:00 18:56
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210: Christie Hawkins Just Crossed a MAJOR Milestone with Her Membership

210: Christie Hawkins Just Crossed a MAJOR Milestone with Her Membership

Christie Hawkins just crossed a MAJOR milestone of having a million dollar membership within two and a half years. In this episode you're going to hea...

2021-02-18 11:00:00 37:17
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209: Your Messaging Matters

209: Your Messaging Matters

In this episode, I want to talk to you about streamlining your offer. Because when you streamline your offer and your messaging, you are going to skyr...

2021-02-16 11:00:00 12:23
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208: Her Membership Site Got Off to a Blazing Hot Start

208: Her Membership Site Got Off to a Blazing Hot Start

In this episode, Sapphire Gray joins the podcast to share how she got off to a blazing hot start with her membership and generated $40K+ in just 4 day...

2021-02-12 11:00:00 22:46
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207: How To Prepare Buyers For Higher Ticket Offers with Marley Jaxx

207: How To Prepare Buyers For Higher Ticket Offers with Marley Jaxx

What's the best way to prepare potential buyers of your high-ticket offer? In this episode, Marley Jaxx is going to share some creative strategies she...

2021-01-27 11:00:00 20:17
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206: How To Compete With Free

206: How To Compete With Free

In this episode, I'm going to tell you why people pay for content when free content is readily available on the web, and why abundance of free content...

2021-01-26 11:00:00 08:50
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205: The 3 Foundational Elements of Success Online

205: The 3 Foundational Elements of Success Online

If you're looking to grow your business this year, where should you put your focus? In this episode I'll tell you how to prevent yourself from getting...

2021-01-13 11:00:00 11:43
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204: Everyone With Creative Ideas Should Get This Book

204: Everyone With Creative Ideas Should Get This Book

How do you get your creative ideas out into the world? Even if you're surrounded by doubters? You're going to find out in this interview with the auth...

2021-01-11 12:25:37 34:39
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203: Two Keys To More Momentum In Your Marketing

203: Two Keys To More Momentum In Your Marketing

Recently we deployed a brand new marketing campaign that proved to be a BIG winner. In this episode I'll explain the two keys that made it work.
...

2020-12-07 14:05:34 16:43
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202: High Level Thoughts For Every Entrepreneur

202: High Level Thoughts For Every Entrepreneur

During a mastermind I was asked "what should I be doing as the owner of my company?" In this episode, I'll give you four high level thoughts that ever...

2020-11-23 11:00:00 16:32
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201: How Do I Get More Traffic?

201: How Do I Get More Traffic?

I get asked all the time "how do I get more traffic?" It's the wrong question to ask and after reading Russell Brunson's Traffic Secrets book I was re...

2020-11-20 11:00:00 13:56
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200: 200th Episode! Guests Share Best Marketing Strategy From 2020

200: 200th Episode! Guests Share Best Marketing Strategy From 2020

What marketing strategy has driven the most growth for your business in 2020? Listen in as my guests share in celebration of our 200th episode!
...

2020-11-13 11:00:00 25:59
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199: 3 Ways To Drive More Consumption Of Your Content

199: 3 Ways To Drive More Consumption Of Your Content

The reason we create content is we want to help people. So how do you ensure more people watch and listen? I'll give you 3 strategies in this episode....

2020-11-11 11:00:00 12:56
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198: The Back of a Napkin Test - Would You Pass or Fail?

198: The Back of a Napkin Test - Would You Pass or Fail?

In this episode we talk about the "back of the napkin" test and why it's SO important for both YOU and your audience.
Get Access to the Full Sho...

2020-11-06 11:00:00 13:08
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